Reach gets you seen. REAL gets you chosen.
You're brilliant at what you do.
So why isn't it working?
You know your work makes a difference. Your clients tell you so. You've got the testimonials, the expertise, the track record… and yet…
You're still not as visible as you should be. Still explaining yourself to people who don't quite get it. Still watching others – less experienced, less capable – somehow get the speaking gigs, the media features, the book deals, the recognition.
You've probably been told the answer is more marketing. Better funnels. A stronger personal brand. More content. More visibility (especially more visibility).
But what if the problem isn't your marketing at all?
What if the problem is that nobody's ever shown you what the people on the other side of the fence – the publishers, the agents, the editors, the podcast hosts – are actually looking for?
The InsightReal beats reach.
Here's what nobody in the entrepreneur-event world will tell you: the advice is almost always coming from the wrong direction.
Most events give you the view from your side of the fence. How to promote yourself. How to get noticed. How to 'be valuable'. How to shout louder, post more, pay to play, show up "differently".
The result? A room full of brilliant people all trying to stand out in exactly the same way. All sounding, frankly, identical.
The people who genuinely break through aren't louder – they're clearer.
They have a perspective that's genuinely their own, a message that actually lands effectively, and they understand – from the inside – what makes someone worth featuring, worth booking, worth publishing.
There's a part the online world mostly skips. What makes you worth choosing usually didn't happen online. It happened in the years you spent doing the work for real – the career, the clients, the rooms, the jobs, the mistakes you paid for and learned from. Anybody can copy your funnel, your hooks or your content calendar. Nobody can copy your experience, and how it's shaped you into the expert you've become.
That's how you stand out in a crowded market. Not by being louder, but by being the one thing nobody can fake. Do that well enough and you stop being a choice... you become THE choice. Your own Category of One.
Success Talks 2026: Unfakeable has been specifically crafted to help you do exactly that.
A different kind
of speaking event.
Success Talks 2026 is NOT the usual carousel of speakers, coaches and marketers all offering gold-dusted insights.
The aim is not to fill notebooks with "wisdom". In fact, we'd consider it a failure if you wrote pages of 'gold'… and then changed nothing.
We've been to those events. In fact, I'm willing to bet you have too. They're often excellent – inspiring, even. But research consistently shows that only 1%–3% of attendees ever act on what they learn. The rest go home, full of vim, vigour and a head buzzing with ideas… and carry on exactly as before.
Success Talks is built differently – by design.
Instead of hearing from people telling you how to market yourself, you'll hear from the people you're actually trying to reach. The gatekeepers. The decision-makers. The ones who decide whose book gets published, whose voice gets amplified, whose profile gets featured, whose pitch gets the gig.
The other side
of the fence.
The speakers at Success Talks 2026 have been chosen because they sit on the side of the table most people never get access to. These aren't the usual internet-marketing-bubble speakers. They've walked the walk, and continue to do so. Their success was made, not made up. Many are people with the power to say yes – or no – to you.
Below each speaker, a single line of theirs that tells you more than a bio ever could.
"I grew Green & Black's to c. £100M without spending a penny on advertising for the first eight years. Not because we were lucky – because we were clear."
"Most people don't have a visibility problem. They have a clarity problem. And no amount of content fixes unclear thinking."
"I've rejected hundreds of manuscripts from talented people. Not because their ideas weren't good, but because they hadn't yet understood what a reader actually buys."
"Ninety-five per cent of speaking engagements go to five per cent of speakers. The difference between the two groups almost never comes down to talent."
"I don't feature people who are trying to get featured. I feature people who have something genuinely worth saying, and know exactly how to say it."
"I receive over 50 pitches per week from people asking to be on my show, including a lot from podcast agents. I invite less than 1 in 50 to be a guest."
"I played international rugby and captained an A380, and I still spent years not knowing what made me worth booking. Finding your hook isn't vanity – it's survival."
"There's a meaningful difference between trying to stand out and becoming outstanding. One seeks to be different. The other strives to be better."
"The fastest, cleanest way to stand apart in a crowded market is to create your own Category of One by leaning into your REALness – what made you who you are – and being clear about who you're not."
This is not a lineup you'll see at any other entrepreneur event in the UK this year or, frankly, any year.
From a bedroom in Portobello
to a £100M brand.
Jo Fairley left school at 16. By 23, she was the UK's youngest-ever magazine editor. In 1991, she co-founded Green & Black's chocolate with £20,000 of personal savings.
In a market dominated by Cadbury, Galaxy and Dairy Milk – all with enormous advertising budgets – Green & Black's didn't shout louder. It stood for something different, communicated it with absolute clarity, and became the world's first organic chocolate and the UK's first Fairtrade product.
Jo spent the first eight years without spending a single penny on advertising. She grew the brand purely through the power of her own thinking, her values and her instinct for what makes a story worth telling.
Sold to Cadbury in 2005, now a Mondelez brand approaching £100M, Jo remains its Chocolate Ambassador.
Jo's session isn't about chocolate. It's about what it actually takes to build something that not only stands out, but keeps standing out.
This evening is
built for you if…
- You're a coach, consultant, therapist, creative, freelancer, author or speaker who's finally ready to break through your visibility and income ceiling.
- You know your work is beyond good but you can't quite explain what makes you different in a way that lands viscerally with your market.
- You've spent plenty of money on PR, personal branding or marketing and the ROI just hasn't been there.
- You've thought about writing a book, getting on podcasts or building a speaking profile but don't know how to make it happen in a way that resonates with you and makes it truly worthwhile.
- You're tired of events that promise much but overwhelm you with information. You crave a simple, supportive event environment that immediately, tangibly moves you forward, and delivers a genuine ROI on your time, focus and money.
More than inspiration.
Actual momentum.
Think of the last time you explained your work to somebody who could have hired you, and watched it land flat. The polite nod. The "sounds interesting." The conversation moving on. You'll leave Success Talks with a much sharper answer to that question and, more usefully, a clear understanding of why the old one was unwittingly costing you work.
Then there's the harder stuff. The podcast that never replied. The book proposal that went nowhere. The six months of social media posting & interaction that moved nothing. You almost never find out why because nobody writes back with reasons. On the 26th you'll be in a room with the people who make those decisions, and they'll tell you what they see, why they pass, and what makes them say yes.
That's the difference between leaving fired up and leaving with something to do that actually gets done. You'll walk out with one specific thing to change, and you'll already know why it's the right one. And if you take the VIP option, we don't leave you to it: within 48 hours we're back in touch with what you heard, what you committed to, and what to do first. Because a plan made at an event and never actioned is just an expensive night out.
Most people focus on what they'll gain from an event like this. Fair enough – and we fully expect you to more than 10x your ticket price in revenue from what our speakers share.
But here's what most events never tell you: the bigger win is often what you stop spending.
A clear understanding of which PR, marketing and visibility investments will never work for someone like you is worth thousands of pounds and months of wasted effort – before you've earned a single penny back.
That's a central part of the design of Success Talks 2026 – not some side benefit.
The Hidden ROI is the clarity to invest your time & money wisely once you finally see what wastes it...The Livestream Option
Every insight, live and direct to your screen.The single most valuable thing about Success Talks isn't the venue: it's what our speakers share. The publishing editor who'll tell you exactly why talented people's books don't sell. The speaking agent who'll explain precisely what separates the 5% who get booked from the 95% who don't. The podcast host who receives 50+ pitches per week and accepts fewer than one in fifty.
That thinking is every bit as powerful through a screen as it is in a theatre seat.
Every session, live, as it happens. The full event. No edited highlights, no summary reel. The real thing.
Our speakers don't parachute in and get airlifted out. They stay for the entire evening. The conversations in the breaks, the connections over the finger buffet – those belong to the people in the room.
But the thinking that changes everything? That's available to everyone.
What to expect
on the night.
The Pearl Suite, Royal Armouries, Leeds.
First floor, floor-to-ceiling windows overlooking Leeds Dock. A room that feels like it was designed for an evening that means something.
Maximum 150 delegates. Theatre-style seating. No round tables, no breakout groups, no worksheets.
Just eight focused, high-calibre sessions plus the time, the space & the right people around you to reflect meaningfully on what's been shared.
Don't be the person
who almost came.
150 seats. One evening. Speakers you simply won't find on the usual circuit.
Just 30 Early Bird tickets are available for each format. When they're gone, they're gone.
The speakers at this event are the people most entrepreneurs never get in front of. One conversation, one reframe, one insight from the right person at the right moment can be worth more than an entire year of marketing spend. In fact, the ticket is the cheapest part of the evening.
Every decision about this evening was made with one question in mind: what would make this worth choosing over everything else you could be doing on a Thursday evening in November? We think you're looking at the answer.
Thursday, 26 November 2026
18:00 – 22:00
Pearl Suite, Royal Armouries, Leeds
30 tickets per format
When the Early Bird tickets are gone (just 30 available for each format), the option will disappear from the checkout page.